Salesforce Certification Paths

The Salesforce certification program contains 6 different paths depending on the professional ambitions of the candidates. Each category includes several options that focus on the specific Salesforce aspects. They include the following:

1. Salesforce Administrator

♦ Administrator

The Salesforce Administrator credential is designed for those who have experience with Salesforce and continuously look for ways to assist their companies in getting even more from additional features and capabilities.


♦ Advanced Administrator

The Salesforce Advanced Administrator credential is designed for seasoned Salesforce Administrators who have mastered the ability to utilize advanced Salesforce features and functionality to solve a variety of business problems.


♦ CPQ Specialist

The Salesforce CPQ Specialist credential is designed for individuals who have experience implementing Salesforce CPQ. This credential is a great way to demonstrate skills and knowledge in designing, building, and implementing quoting flows with Salesforce CPQ.


♦ Marketing Cloud Administrator

The Salesforce Marketing Cloud Administrator credential is designed for administrators who can configure Marketing Cloud products utilizing industry and product best practices. Candidates should be generally familiar with data structure in subscriber data management and can thoroughly navigate Setup. Certified Marketing Cloud Administrators can successfully troubleshoot account configuration and user requests.


♦ Platform App Builder

The Salesforce Platform App Builder credential is designed for those who can demonstrate skills and knowledge in designing, building, and implementing custom applications using the declarative customization capabilities of the Salesforce Platform.

 

2. Salesforce Developer

♦ Platform Developer I

Certified Platform Developer I developers understand how to develop and deploy custom business logic and custom interfaces using the programmatic capabilities of the Lightning Platform. They know when to use declarative versus programmatic methods, and can extend the Lightning Platform using Apex and Visualforce.


♦ Platform Developer II

The Salesforce Platform Developer II (PDII) credential is designed for those who have the skills and experience in advanced programmatic capabilities of the Salesforce Platform and data modeling to develop complex business logic and interfaces.


♦ JavaScript Developer I

Certified JavaScript Developer I developers have experience developing front-end and/or back-end JavaScript applications for the web stack, and work with JavaScript related technologies like Lightning Web Components.


♦ OmniStudio Developer

The Salesforce OmniStudio Developer credential is intended for individuals who have knowledge, skills, and experience developing cloud applications using OmniStudio declarative development tools.


♦ B2C Commerce Developer

The Salesforce B2C Commerce Developer credential is designed for those who have experience as full-stack developers for Salesforce Commerce Cloud Digital.


♦ Industries CPQ Developer

The Salesforce Industries CPQ Developer credential is designed for individuals who have experience developing configure, price, quote applications for the Salesforce Communications, Media, and Energy & Utilities Clouds.


♦ Marketing Cloud Developer

Certified Marketing Cloud Developers have hands-on experience developing across the full platform. They create personalized, dynamic messages and landing pages, and are fluent in Marketing Cloud scripting languages. They’re also experienced in advanced segmentation, reporting and analytics, and data configuration.


♦ Platform App Builder

The Salesforce Platform App Builder credential is designed for those who can demonstrate skills and knowledge in designing, building, and implementing custom applications using the declarative customization capabilities of the Salesforce Platform.


3. Salesforce Consultant

♦ Experience Cloud Consultant

The Salesforce Experience Cloud Consultant credential is designed for those who have experience implementing and consulting on Experience Cloud in a customer-facing role. Candidates also should be able to troubleshoot and solve platform issues.

 

 

♦ Education Cloud Consultant

The Salesforce Education Cloud Consultant credential is designed for consultants who have experience implementing Salesforce Education Cloud solutions in a customer-facing role.

 

 

♦ Tableau CRM & Einstein Discovery Consultant

The Salesforce Tableau CRM & Einstein Discovery Consultant credential is designed for consultants who have experience designing and implementing on the Tableau CRM & Einstein Analytics and Discovery platforms in a customer-facing role.

 

 

♦ Field Service Consultant

The Salesforce Field Service Consultant credential is designed for individuals who have proven experience with the administration and configuration of Salesforce and are capable of consulting with customers on field service operations.

 

 

♦ Marketing Cloud Consultant

The Salesforce Marketing Cloud Consultant credential is designed for those who can set up and implement the Salesforce Marketing Cloud email application tools, providing solutions to execute both tactical and strategic email campaigns. Candidates should possess broad knowledge of Salesforce applications, regularly configure and manage Salesforce, and work with stakeholders to define requirements.

 

 

♦ Nonprofit Cloud Consultant

The Salesforce Nonprofit Cloud Consultant credential is designed for consultants who have experience designing and implementing Salesforce Nonprofit Cloud solutions in a customer-facing role that meet business requirements.

 

 

♦ OmniStudio Consultant

The Salesforce OmniStudio Consultant credential is intended for individuals who have experience consulting on building cloud applications using OmniStudio tools in a customer-facing role.

 

 

♦ Pardot Consultant

The Salesforce Pardot Consultant credential is designed for those who have experience implementing Pardot solutions in a customer-facing role.Candidates should be able to design and implement Pardot solutions that meet customers’ business requirements and contribute to their long-term success.

 

 

♦ Sales Cloud Consultant

The Salesforce Sales Cloud Consultant credential is designed for those who have experience implementing Sales Cloud solutions in a customer-facing role. Candidates should be able to successfully design and implement Sales Cloud solutions that are maintainable and scalable, and contribute to long-term customer success.

 

 

♦ Service Cloud Consultant

The Salesforce Service Cloud Consultant credential is designed for those who have experience implementing Service Cloud solutions in a customer-facing role. Candidates should be able to successfully design and implement Service Cloud solutions that meet customer business requirements, are maintainable and scalable, and contribute to long-term customer success.

 
 

4. Salesforce Architect

♦ Application Architect

The Salesforce Application Architect has a deep understanding of native Salesforce features and functionality, as well as the ability to model a role hierarchy, data model, and appropriate sharing mechanisms.


♦ B2B Solution Architect

The Salesforce B2B Solution Architect builds multi-cloud B2B solutions on the Salesforce Platform that deliver business value for the customer.


♦ B2C Solution Architect

The Salesforce B2C Solution Architect designs multi-cloud solutions on the Salesforce Platform that power personalized, frictionless customer experiences.


♦ B2C Commerce Architect

The Salesforce B2C Commerce Architect has experience designing global sites that support multiple brands and channels using standard design patterns.


♦ Heroku Architect

The Heroku Architect credential is designed for those who have the knowledge, skills, and extensive experience with architecting scalable solutions, deploying and managing apps, and managing teams and build-workflows on Heroku.


♦ System Architect

System Architects focus on off-platform systems, integration, securing access between systems as well as managing governance and testing capabilities for deployment and ongoing Salesforce modification requirements.


♦ Technical Architect

The Salesforce Technical Architect possesses broad knowledge across multiple development platforms and draws on their skills and experience to assess customer requirements and architecture in order to design secure, high-performance technical solutions that maximize the potential of the Salesforce platform.

5. Salesforce Marketer

♦ Marketing Cloud Administrator

The Salesforce Marketing Cloud Administrator credential is designed for administrators who can configure Marketing Cloud products utilizing industry and product best practices. Candidates should be generally familiar with data structure in subscriber data management and can thoroughly navigate Setup. Certified Marketing Cloud Administrators can successfully troubleshoot account configuration and user requests.


♦ Marketing Cloud Consultant

The Salesforce Marketing Cloud Consultant credential is designed for those who can set up and implement the Salesforce Marketing Cloud email application tools, providing solutions to execute both tactical and strategic email campaigns. Candidates should possess broad knowledge of Salesforce applications, regularly configure and manage Salesforce, and work with stakeholders to define requirements.


♦ Marketing Cloud Developer

Certified Marketing Cloud Developers have hands-on experience developing across the full platform. They create personalized, dynamic messages and landing pages, and are fluent in Marketing Cloud scripting languages. They’re also experienced in advanced segmentation, reporting and analytics, and data configuration.


♦ Marketing Cloud Email Specialist

The Salesforce Marketing Cloud Email Specialist credential is designed for those who can demonstrate knowledge, skills, and experience in email marketing best practices. Includes message design, subscriber and data management, inbox delivery, and external integrations with the Marketing Cloud email application.


♦ Pardot Consultant

The Salesforce Pardot Consultant credential is designed for those who have experience implementing Pardot solutions in a customer-facing role.Candidates should be able to design and implement Pardot solutions that meet customers’ business requirements and contribute to their long-term success.


♦ Pardot Specialist

The Salesforce Pardot Specialist credential is designed for those who can demonstrate skills and knowledge in designing, building, and implementing marketing workflows through the Pardot platform.

 

6. Salesforce Designer

♦ User Experience (UX) Designer

The Salesforce UX Designer credential is intended for individuals who are aspiring or experienced designers wanting to build and design human-centered experiences on the Salesforce Platform.

 

 

♦ Strategy Designer

The Salesforce Strategy Designer credential is intended for individuals with expertise using design methods to create compelling experience strategies that drive business outcomes using the Salesforce Platform. Candidates’ skills span business, innovation, design & delivery.